A tailored giving experience for your annual fund, scholarships or auditorium renovations that’s based on human insights about the community
It's not just about making fundraising platforms that look like your institution. We focus on understanding what makes your community tick to derive the best interactive approaches to engage them. The secret to truly inviting campaigns is human insight that you gain by involving community members themselves into developing it.
Don’t miss out on the digital generation by relying only on telethons, make campaigns for 100% of the community.
Seldom do fundraisers look forward to running another telethon. It's the same for your alumni: the younger they are, the more unnatural they find being approached in that way. As a recent study finds, 47% of people find it annoying being asked to donate via phone. Fundraising does not have to be this way. What we have seen over and over again - just let your alumni have fun and their passion to donate will be contagious.
Giving online that does not feel like filling in a tax return. We turn it into a social game, full of friendly competition and interactive experiences.
We know the traditional approaches. We have tried most of them when building a culture of giving as volunteers at our Alma Mater. They do work. But they all require asking for a gift. Which is why telethons, direct mail and standard online fundraising approaches are underperforming when it comes to creating an experience people enjoy. There is so much potential to unleash when we stop asking for gifts, and start recognising the human being in our prospects - giving an experience designed to show instant impact and gratification, recognise publicly, and allow experiencing a sense of belongingness.
DARO teams internationally have been deprived of innovative tools to fundraise, which might explain why alumni giving participation rate has been steadily decreasing for a decade. As the Funderful approach is about providing an experience for alumni, the result is not just more funds raised, but, more importantly, substantially increased community participation.
Helping a business school in the Baltics achieve a higher participation rate than Stanford, raising 219,000 EUR.
We have a workshop with you to figure out all that is special about your community and involve the alumni themselves.
We get our creative brains together to craft the platform and campaign ideas that will drive participation. We suggest to involve a focus group of alumni for creative input and feedback.
Once you and your alumni are happy with the result, your cause is given a digital life. We then support you with the campaign strategy, timeline and materials to achieve your goals.
“The buzz on social media was incredible; people really liked the giving day! We really enjoyed working with Funderful on our project and can't wait to recommend them to anyone who will listen.”
Casey Jacobs, Director of Development - Annual Giving
“I was very impressed with Funderful throughout the American University's giving day project. I hope we have a chance to work together again soon!”
Director of Interactive Communication at BWFsocial .com
“Their goal was not just giving, it was to really foster a community, on the community’s terms, and they made it really easy, engaging and sort of whimsical,”
Amy Ambrose, Director of External Relations
Saïd Business School, Oxford University
“Funderful turned our fundraising initiative into an innovative community-driven concept for TechHub. Getting positive feedback all the way, we're confident it's a great start for our giving tradition.”
Andris K. Berzins,
Chairman of TechHub Riga
“Without a prior tradition of giving or noteworthy resources, their approach made SSE Riga alumni achieve the best participation in Europe in the first campaign and beat the giving rate of Stanford a year after.”
Anders Paalzow, Rector and Professor
Stockholm School of Economics in Riga
Add, manage and delete offline donations through your Funderful Dashboard.
We integrate payments with Braintree, PayPal and other major providers.
We maintain tight security with full PCI compliance and SSL protection.
Customise the thank-you email that your donors will automatically after donating.
Add a recurring donations option to the donation form.
Donations collected through Funderful can sync to databases like SalesForce or BlackBaud.
We have a hands on approach. Funderful's got you covered for each stage of the campaign -- from planning the content strategy to running the campaign, to measuring and analysis of the results. This is a lot to pull off. Which is why our approach is well suited for small shops or DARO teams that cannot afford to dedicated full time effort to run the campaign. What we do require is someone from your team who has the possibility to react fast when campaign decisions need to be made.
We easily integrate with any secure and trusted PCI compliant payment-processing system of your choice. PayPal, Authorize.net, WePay, WorldPay, Stripe, Braintree. Do you have another? No problem. We believe you should have full control over the flow of funds. The donation form seemlessly integrates in the website and is designed to be simple and mobile optimized. Only the minimum required information is asked to allow visitors to donate fast.
You can currently transfer all data without a hassle into your current systems at any point in time. And we are going further than that. We believe that your fundraising tools should speak to each other to save your team valuable time by keeping your data up to date. We are working on integrating with Salesforce.com and Blackbaud's Raiser's Edge, allowing for real-time data sync between your community constituency database and the Funderful platform.
Yes. If your organization already is able to provide tax-deductible donations, we will make sure the payment form and automated receipts are in the form that allows your donors to receive a tax refund.
Yes, you will recieve access to your organization's Funderful Dashboard, where you can add, manage and delete offline donations.
We offer flexible pricing to best fit your budget - at the cost of putting your department through a telethon or less. And you will see a higher return on investment, because digital does not face the limits of telethons and direct mail. Besides using the available digital channels you will also significantly benefit from the peer-to-peer effect of alumni spreading your message organically among themselves.
Your donor data is valuable. With Funderful the donor database is entirely under your control at all times. You own the data. To be clear, there is even no need to import any of your constituent data into the Funderful platform to be able to have a successful campaign.
Yes. A 24 hour Giving Day fundraising event has all the ingredients to be a great fit for the Funderful approach - the urgency, the challenges, the competition. You will be provided with a reliable platform, which gives you full oversight and control. Your fundraisers will be equipped with their unique fundraising page that immediately shows the progress and impact of their efforts. Please contact us for more information.
Funderful is about using the power of peer-driven community fundraising to help fund great causes. With Funderful, universities, colleges and schools can create online fundraising platforms. The uniqueness of the approach comes from creating a digital experience for alumni that is based on human needs such as recognition, competition, and being social. It’s built to raise the standards of existing online fundraising and attracts new donors, boosts alumni participation and helps build the culture of giving amongst the younger alumni.
This quick 3 minute video explains how Funderful started with the effort at SSE Riga to raise their alumni participation rate by 300% to 35%. As a result, they beat Stanford University: https://www.funderful.com/sseriga_case