Reach young alumni on a whole new level

Funderful’s social messaging solution lets you build guided conversations with an 80% open rate

Start chatting with a bot

Trusted by universities around the globe since 2012

“Funderful harnesses new technology on a platform for communication that is widely used in many of our constituents’ everyday lives. It’s such a useful tool for engaging alumni and successfully sharing information to target affinities, like reunion classes and recent graduates.”
Sydney A. Bertram at Pomona CollegeAssistant Director of Community Development and Annual Giving
“Our giving day with Funderful was a great success. We surpassed our goal. Funderful is a great partner, and not just in providing the progressive technology behind the platform.”
Casey Jacobs at American University, Washington D.C.Director of Development

In today’s digital age, universities are up against major challenges

Alumni are not responding to institution’s outreach efforts + Social media strategy is not being implemented to its full potential = Low engagement and fewer gifts 

What is Funderful’s solution?

Funderful’s strategy features a combination of Facebook Messenger Chatbots and Paid Social advertising to get your alumni to see your messages, become engaged and reply in an innovative way, and then ultimately donate to your institution.

Paid Social Advertising

Serve your institution’s content to targeted, relevant users natively on their  social media channels 

Facebook Messenger Chatbots

Distribute customized yet automated messages to your community, directly from your Facebook Page

See Funderful in action through Facebook Messenger

How does Funderful work?

Step 1: We find 84% of your alum on Facebook

From young alumni to leadership and major gifts, we’ve been able to find on average 84% of alumni on Facebook.

Step 2: We run targeted Paid Social ads

Our social media team manages :

  • Campaign placement & optimization
  • Efficient media budgeting
  • Performance measurement
  • Impact reporting

Step 3: We build your Facebook Messenger subscriber list

Through cross-channel integrated implementation of social advertising, digital traffic, and physical scan codes,, we help build your Facebook Messenger subscriber list. 

Step 4: Build Facebook chatbots using our software to engage alumni year round

Using our cutting-edge platform and resource library of templates, you will be able to easily build bot conversations to engage your community year-round. 

Try it out yourself in Facebook Messenger

What are chatbots?

Derived from the term “chat robot”, “chatbots” allow for highly engaging, conversational experiences that can be customized and used on popular platforms such as Facebook Messenger. Pre-built conversational flows allow you to simultaneously communicate with your alumni in a “one on one” manner, while expanding your team’s bandwidth to focus on other tasks at hand. 

Facebook Messenger are able to:

  • Provide tailored information to your audience
  • Allow both institutions & alumni to share quick responses
  • Screen leadership giving level prospects
  • Drive people to any website or fundraising page
  • Build alumni relations and cultivate institutional affinity
  • And much more.

See Funderful in action through Facebook Messenger and schedule a call with us.

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